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Monday, August 26, 2013
Thursday, June 20, 2013
Instagram Video Announced by Facebook
Wednesday, June 12, 2013
How To Correct What Your Shared Links On Facebook Look Like
Have you ever shared a link on Facebook except, it doesn't look right? There is no picture and the description does not seem to match what the page is about. I know when this happens to me, I just cancel the share because, well it is no longer easy for me to share and odds are I don’t care enough to go through a hassle to share an interesting article or whatever. The funny thing is it happens to me a lot when sharing temporary pages from really big marketing campaigns like contest pages or rewards programs and you would think the big guys would get it right!
The main reasons this happens? The open graph tags and basic SEO are not set up properly so Facebook is pulling the only information it can find on the page. After one share on Facebook the link information is cached on Facebook and will stay the same even if you update your site information, unless you request it to changed.
I read a great article on Moz.com yesterday that had lots of good general SEO information on leveraging social media and had a section all about this subject. This section of the article starts with a large Nutella ad and has great examples screenshots and links to a detailed article on how add open graph tags and a link to the Facebook Debugger tool (which will look for new info on your site). Here is the complete article:
http://moz.com/blog/seo-and-community-like-peanut-butter-jelly
Now many people think (including myself) that a lot of this extra coding can be avoided on blogs and smaller websites by taking the time to do the little things you should be doing for SEO purposes anyway, like a search or meta description for each and every blog post and new content added. Have you ever had this issue with your website or seen other companies links do this? What's your opinion?
The main reasons this happens? The open graph tags and basic SEO are not set up properly so Facebook is pulling the only information it can find on the page. After one share on Facebook the link information is cached on Facebook and will stay the same even if you update your site information, unless you request it to changed.
I read a great article on Moz.com yesterday that had lots of good general SEO information on leveraging social media and had a section all about this subject. This section of the article starts with a large Nutella ad and has great examples screenshots and links to a detailed article on how add open graph tags and a link to the Facebook Debugger tool (which will look for new info on your site). Here is the complete article:
http://moz.com/blog/seo-and-community-like-peanut-butter-jelly
Now many people think (including myself) that a lot of this extra coding can be avoided on blogs and smaller websites by taking the time to do the little things you should be doing for SEO purposes anyway, like a search or meta description for each and every blog post and new content added. Have you ever had this issue with your website or seen other companies links do this? What's your opinion?
Wednesday, March 20, 2013
Pinterest Analytics, New Look and Verified Website
Pinterest.com is one of the up and coming social media sites and more importantly is a great source of short term traffic to your website or blog. A correctly placed pin can drive targeted traffic to the page it was pinned from for 36-72 hours. I will be writing more on Pinterest basics coming in later posts, this post is about how to get the new look early and how to get Pinterest Analytics.
The new look is available to anyone to has a website listed from their profile page by following these simple directions: https://help.pinterest.com/entries/23327731
The Analytics are available to anyone on the new look that also has a verified website. This will be easy for anyone who has ever copy and pasted a code snippet into your web page before but may be intimidating for someone unfamiliar with the process and may need to refer to their webmaster to complete this task. Here are the directions: http://business.pinterest.com/verify/
The new look is available to anyone to has a website listed from their profile page by following these simple directions: https://help.pinterest.com/entries/23327731
The Analytics are available to anyone on the new look that also has a verified website. This will be easy for anyone who has ever copy and pasted a code snippet into your web page before but may be intimidating for someone unfamiliar with the process and may need to refer to their webmaster to complete this task. Here are the directions: http://business.pinterest.com/verify/
Tuesday, January 15, 2013
Facebook announces Graph Search
Facebook announces Graph Search:
“In general, web search is designed to … return links that may have answers to the questions that you’re trying to ask. Graph search is designed to return the answer, not links that might get you to the answer.”
Although many people are already saying this is Facebook trying to take on web search giant Google, this is only a small step in that direction. The Graph Search as it exists now is a searchable database of the public photos you posted or got tagged in, places you checked in to, and things you click "like" on.
Read more HERE
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